The Health Policy War Room

For medical device manufacturers, securing Medicare coverage is a critical milestone, yet navigating the complexities of the coverage determination process has long been a challenge. With the introduction of Medicare’s Transitional Coverage for Emerging Technologies...

As the Medicare Advantage market continues to evolve, thinking strategically and leveraging the expertise of an experienced consultant can make the difference between a product that flounders and one that thrives. By understanding the landscape, aligning with payer priorities, and planning market entry carefully, health technology developers can navigate the challenges brought on by plan reductions and policy shifts. Consultants provide the insight and experience necessary to turn these challenges into opportunities, ensuring that companies not only survive but succeed in the competitive and ever-changing world of Medicare Advantage.

Becker’s Payer Issues recently interviewed 16 healthcare executives about issues that are presenting challenges to the payer community. In today’s evolving healthcare landscape, it’s not just insurance payers feeling the strain of regulatory and political...